Beneful is a brand of dog food that is focused on providing pet owners with something healthy that they can offer to their pets. This is a brand that is focused on quality and that looks to put out food that is good for pets. This is a brand that offers products that feature many benefits. Beneful is a brand name that seems to come from the word benefit. This is a brand that knows how to create products that are good for pets and that provide them with many benefits. This is a brand that is focused on doing good. The brand name seems to come from the word benefit and all that word represents.